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Luxury brands bet on mass-market sports despite shift to exclusivity

Sponsorships and collaborations soar even as industry slowdown spurs renewed focus on wealthiest customers...

Major food chains are reinventing themselves. We ranked their efforts to see who's winning the Great Restaurant Reset.

Brands including Chili's, Starbucks, and Cracker Barrel have undergone revitalization efforts this year. Getty Images; Tyler Le/BI Many major restaurant chains have been undergoing revitalization and ...

Dec 25Business InsiderlifestyleImpact

Muscle mommies want more protein — and brands are racing to feed them

Women, seeking muscle gains and weight loss, are driving innovation in the protein snack segment. Mohammed Saad/Anadolu via Getty Images Women, seeking muscle gains and weight loss, are increasing the...

6dBusiness InsiderlifestyleImpact

These work besties ditched their corporate jobs and poured their savings into an athleisure brand

Tiffany Chng and Olivia Yiong, the founders of Cheak, started off as work besties in a previous corporate job. Aditi Bharade Tiffany Chng and Olivia Yiong were work besties at GuavaPass, a company bou...

4dBusiness InsiderlifestyleImpact

5 AI advertising controversies that turned heads this year, from Meta's AI granny to Coca-Cola's shape-shifting trucks

Coca-Cola's holiday ad, featuring AI, got mixed feedback. YouTube/@Coca-Cola Marketers embraced AI in 2025. There were also some high-profile AI hiccups in advertising. From McDonald's to Meta, here's...

Dec 26Business InsiderTechnologyImpact

Grand Voyager | Exploring Qatar

From sweeping desert dunes to buzzing souqs and soaring coastal views, Qatar is a land of striking contrasts. Join Lilly Douse as she explores Qatar — from Doha’s historic heart to the edge of the des...

Dec 24Euronewslifestyle

AI bands, Sydney Sweeney and demon hunters: Take our New Year quiz

Ready to test your brain cells in 2026? How many of last year's biggest pop culture moments and scandals do you remember?...

6hEuronewsEntertainment

Aritzia has arrived. With steady growth and a cultlike following, the Canadian brand looks unstoppable.

Christmas shoppers browse in Aritzia on December 24, 2025 in New York City. Jeremy Weine/Getty Images Canadian fashion retailer Aritzia has enjoyed considerable success in recent years. 2025 was the y...

1dBusiness InsidereconomicsImpact

I grew my side hustle to become a full-time food influencer. Here's the breakdown of where my money comes from.

Davon Moseley, the influencer behind the Royale Eats social media channels, turned his side hustle into a full-time job. Davon Moseley Davon Moseley turned his online side hustle and love of food into...

6dBusiness InsiderlifestyleImpact

Stylists reveal 5 sneaker trends that are in for 2026 — and 4 that are out

Professional stylists shared which sneaker trends will be in and out in the new year. Claudio Lavenia/Getty Images Business Insider asked three stylists which sneaker trends will be in and out in the ...

Dec 26Business InsiderlifestyleImpact

After high school, I chose to start a jewelry brand instead of going to college. These are 3 things I wish I knew.

Kiana Mei started her business at the age of 15 in high school. Now, she's fully committed to life as a young entrepreneur. Aditi Bharade Kiana Mei was 15 when she started her business, selling origam...

Dec 26Business InsiderlifestyleImpact

Vintage photos show how people decorated for the holidays over the last 100 years

A family gathers around the Christmas tree while a young girl opens her present. Mike Kurtz/Getty Images Families have long decked out their homes for the holidays. Some decorations, such as tinsel, r...

Dec 25Business InsiderlifestyleImpact

This former Meta engineer, who quickly rose through the corporate ranks, says you shouldn't 'aim for promotions'

HeyGen CTO Rong Yan advises against focusing solely on promotions in tech careers. Illustration by Mateusz Slodkowski/SOPA Images/LightRocket via Getty Images HeyGen CTO Rong Yan says you shouldn't fo...

4dBusiness InsiderTechnologyImpact

The US military is weird about hands in pockets, and the rules are all over the place

A solider pockets his beret in East Point, Ga., March 7, 2017. Staff Sgt. Ken Scar/US Army Reserve Military branches have different rules when it comes to hands in pockets. Regulations vary, with some...

Dec 25Business InsiderlifestyleImpact

Miami has the most top Instagram influencers per capita in the US, beating out LA and NYC

Alix Earle, who rose to social media fame at the University of Miami, at a Miami event. Udo Salters Photography/Getty Images Miami has become a creator hot spot, punching above its weight among social...

3dBusiness InsiderlifestyleImpact

I made Joanna Gaines' one-pot tortellini soup. The easy recipe has quickly become one of my favorite cozy comfort meals.

Joanna Gaines' one-pot spinach-tortellini soup is easy to make and extra comforting this time of year. Alexa Mellardo Joanna Gaines' spinach-tortellini soup has become a new staple in my recipe rotati...

3dBusiness InsiderlifestyleImpact

Grand staircases, state-shaped pools, and a bowling alley in the basement: What the governor's mansion looks like in every state

The governor's mansion in Frankfort, Kentucky. traveler1116/Getty Images Forty-five of the 50 states have official mansions, which governors can live in rent-free. Some governors' mansions are open to...

1hBusiness Insiderlifestyle

Top Paris exhibits in 2026 – from Matisse and Renoir to Martin Parr

The coming year brings a host of new exhibitions to the French capital, including blockbuster shows from modern masters Matisse and Renoir, to photographer Martin Parr’s witty observations on environm...

23hFrance 24culture

HelloFresh December 2025 Promo Unlocks Free Zwilling Knife

📋 Key Facts ✓ The Zwilling Four-Star chef’s knife is a carbon steel blade recommended by WIRED for most casual home chefs. ✓ It is avai...

Dec 22Wiredlifestyle

Avoid Christmas Family Rows: Expert Tips for Harmony

📋 Key Facts ✓ Expert tips aim to keep the festive spirit alive during Christmas. ✓ Common squabbles involve fussy eaters and TV remote ...

Dec 22BBC Newslifestyle

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Luxury brands bet on mass-market sports despite shift to exclusivity

Major food chains are reinventing themselves. We ranked their efforts to see who's winning the Great Restaurant Reset.

Muscle mommies want more protein &mdash; and brands are racing to feed them

These work besties ditched their corporate jobs and poured their savings into an athleisure brand

5 AI advertising controversies that turned heads this year, from Meta's AI granny to Coca-Cola's shape-shifting trucks

Grand Voyager | Exploring Qatar

AI bands, Sydney Sweeney and demon hunters: Take our New Year quiz

Aritzia has arrived. With steady growth and a cultlike following, the Canadian brand looks unstoppable.

I grew my side hustle to become a full-time food influencer. Here's the breakdown of where my money comes from.

Stylists reveal 5 sneaker trends that are in for 2026 &mdash; and 4 that are out

After high school, I chose to start a jewelry brand instead of going to college. These are 3 things I wish I knew.

Vintage photos show how people decorated for the holidays over the last 100 years

This former Meta engineer, who quickly rose through the corporate ranks, says you shouldn't 'aim for promotions'

The US military is weird about hands in pockets, and the rules are all over the place

Miami has the most top Instagram influencers per capita in the US, beating out LA and NYC

I made Joanna Gaines' one-pot tortellini soup. The easy recipe has quickly become one of my favorite cozy comfort meals.

Grand staircases, state-shaped pools, and a bowling alley in the basement: What the governor's mansion looks like in every state

Top Paris exhibits in 2026 – from Matisse and Renoir to Martin Parr

HelloFresh December 2025 Promo Unlocks Free Zwilling Knife

Avoid Christmas Family Rows: Expert Tips for Harmony

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Luxury brands bet on mass-market sports despite shift to exclusivity

Major food chains are reinventing themselves. We ranked their efforts to see who's winning the Great Restaurant Reset.

Muscle mommies want more protein &mdash; and brands are racing to feed them

These work besties ditched their corporate jobs and poured their savings into an athleisure brand

5 AI advertising controversies that turned heads this year, from Meta's AI granny to Coca-Cola's shape-shifting trucks

Grand Voyager | Exploring Qatar

AI bands, Sydney Sweeney and demon hunters: Take our New Year quiz

Aritzia has arrived. With steady growth and a cultlike following, the Canadian brand looks unstoppable.

I grew my side hustle to become a full-time food influencer. Here's the breakdown of where my money comes from.

Stylists reveal 5 sneaker trends that are in for 2026 &mdash; and 4 that are out

After high school, I chose to start a jewelry brand instead of going to college. These are 3 things I wish I knew.

Vintage photos show how people decorated for the holidays over the last 100 years

This former Meta engineer, who quickly rose through the corporate ranks, says you shouldn't 'aim for promotions'

The US military is weird about hands in pockets, and the rules are all over the place

Miami has the most top Instagram influencers per capita in the US, beating out LA and NYC

I made Joanna Gaines' one-pot tortellini soup. The easy recipe has quickly become one of my favorite cozy comfort meals.

Grand staircases, state-shaped pools, and a bowling alley in the basement: What the governor's mansion looks like in every state

Top Paris exhibits in 2026 – from Matisse and Renoir to Martin Parr

HelloFresh December 2025 Promo Unlocks Free Zwilling Knife

Avoid Christmas Family Rows: Expert Tips for Harmony

Muscle mommies want more protein — and brands are racing to feed them

Stylists reveal 5 sneaker trends that are in for 2026 — and 4 that are out

Muscle mommies want more protein — and brands are racing to feed them

Stylists reveal 5 sneaker trends that are in for 2026 — and 4 that are out