- Águas Cuiabá successfully implemented its Loja Itinerante (Mobile Store) initiative throughout the year, establishing presence in more than 100 neighborhoods across Cuiabá.
- The program provided 1,658 attendments, offering guidance, resolving doubts, and presenting solutions directly to residents.
- The initiative integrated with institutional projects including Multiação, Viva seu Bairro, Mutirão da ALMT, Mutirão do Procon, and Mutirão do Município de Cuiabá, while also supporting events requested by neighborhood presidents and councilors.
- Wesley Batista, Customer Manager at Águas Cuiabá, emphasized the company's commitment to expanding the program in 2026.
Quick Summary
Águas Cuiabá has successfully expanded its community outreach through the Loja Itinerante (Mobile Store) initiative, reaching more than 100 neighborhoods throughout the year. The program delivered 1,658 attendments, providing direct access to services and guidance for residents across Cuiabá.
The mobile store initiative integrated with multiple institutional projects and community partnerships, strengthening relationships between the utility company and local residents. Through active listening and humanized service approaches, the program established a foundation for continued community engagement in 2026.
Mobile Store Reaches 100+ Neighborhoods
The Loja Itinerante operated throughout the year with a mission to expand access to utility services and strengthen direct dialogue with communities. By establishing presence in more than 100 neighborhoods, the initiative brought services and guidance directly to residents in their local areas.
The program provided 1,658 attendments, offering practical and accessible solutions tailored to the reality of neighborhood life. This approach allowed Águas Cuiabá to move closer to the population, promoting active listening and humanized service delivery.
The mobile store concept was designed to be practical and accessible, meeting residents where they live and working. This proximity enabled the utility company to better understand community needs while providing immediate assistance with water and sanitation services.
The success of the Loja Itinerante throughout this year motivates us to expand even further in 2026, bringing services, information, and solutions directly to every neighborhood in Cuiabá— Wesley Batista, Customer Manager at Águas Cuiabá
Partnerships Strengthen Community Reach
The initiative integrated with several institutional projects and actions, including:
- Multiação - collaborative action program
- Viva seu Bairro - neighborhood vitality initiative
- Mutirão da ALMT - collective effort with the Mato Grosso Legislative Assembly
- Mutirão do Procon - consumer protection collaboration
- Mutirão do Município de Cuiabá - municipal collective action
Additionally, the mobile store supported events requested by neighborhood presidents and city councilors. These partnerships reinforced collaborative work with different entities and community leaders, expanding the reach of services and strengthening trust relationships with the population.
The participation in these diverse initiatives demonstrated the Loja Itinerante's versatility and commitment to comprehensive community engagement beyond traditional service delivery.
Company Commitment to Continued Expansion
Wesley Batista, Customer Manager at Águas Cuiabá, highlighted the program's success and future plans. "The success of the Loja Itinerante throughout this year motivates us to expand even further in 2026, bringing services, information, and solutions directly to every neighborhood in Cuiabá," he stated.
As the year concludes, Águas Cuiabá expressed gratitude for the trust of the Cuiabá population, the support of institutional partners, and the dedication of employees who contributed to the mobile store's success.
For the upcoming year, the company reaffirmed its commitment to:
- Expand presence in neighborhoods throughout Cuiabá
- Strengthen relationships with the community
- Continue investing in actions that promote information, transparency, and quality of life
- Contribute to sustainable development in Cuiabá
About Águas Cuiabá
Águas Cuiabá operates under a full concession initiated in 2012 with a 38-year term, assuming water supply and sanitation services in the capital of Mato Grosso in 2017. The company serves 605,000 people with the objective of universalizing access to quality water and sewage collection and treatment.
The utility is part of Grupo Iguá, which operates in 39 Brazilian municipalities and reaches 7.1 million people. The group maintains a commitment to being the best sanitation company for Brazil, focusing on sustainable development and universal service access.
Frequently Asked Questions
What is the Loja Itinerante initiative?
The Loja Itinerante is a mobile store program by Águas Cuiabá that brings utility services and guidance directly to residents in neighborhoods across Cuiabá, providing face-to-face assistance and community engagement.
How many neighborhoods did the program reach?
The Loja Itinerante established presence in more than 100 neighborhoods throughout Cuiabá, providing 1,658 attendments to local residents.
What partnerships supported the initiative?
The program integrated with institutional projects including Multiação, Viva seu Bairro, Mutirão da ALMT, Mutirão do Procon, Mutirão do Município de Cuiabá, and events organized by neighborhood presidents and councilors.



