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France Proposes New Rules for Influencers
PoliticsTechnologysociety

France Proposes New Rules for Influencers

January 13, 2026•3 min read•580 words
France Proposes New Rules for Influencers
France Proposes New Rules for Influencers
  • Arthur Delaporte and Stéphane Vojetta, the authors of the 2023 'influencer law,' have submitted a new report to the French government.
  • This document contains 78 recommendations intended to regulate emerging trends in the influencer industry.
  • The proposals specifically target practices such as live streaming, donation appeals, and the use of artificial intelligence.
  • These recommendations are expected to serve as the foundation for a future legislative project.
Background of the InitiativeTargeted Trends and TechnologiesThe Path to LegislationImplications for the Industry

Quick Summary#

Arthur Delaporte and Stéphane Vojetta have submitted a comprehensive report to the French government. These two politicians were instrumental in creating the 2023 'influencer law.' The new report contains 78 recommendations designed to regulate new trends in the influencer market.

The government requested this report to address evolving challenges. The proposals specifically focus on live streaming, donation appeals, and the use of artificial intelligence. These recommendations are set to prefigure a future legislative project. The goal is to update the legal framework to better manage the rapidly changing landscape of social media influence.

Background of the Initiative#

The French government has taken a proactive step toward regulating the digital influencer space. Arthur Delaporte and Stéphane Vojetta were the key figures behind the 2023 legislation known as the 'influencer law.' Following a request from the government, they have now developed a new set of proposals.

Their recent work involves a detailed report that outlines 78 distinct recommendations. These suggestions are not merely advisory; they are intended to form the basis of a new legislative project. The government's request highlights a commitment to continuously monitor and adjust regulations for the digital economy.

Targeted Trends and Technologies 📱#

The new recommendations aim to address specific, modern phenomena within the influencer industry. The report identifies several key areas requiring regulatory attention. These areas represent the 'new trends' mentioned in the government's request.

The primary targets for regulation include:

  • Live Videos: Real-time broadcasting on social media platforms.
  • Donation Appeals: Requests for financial support from followers.
  • Artificial Intelligence: The use of AI in creating or managing content.

By focusing on these elements, the report seeks to close potential loopholes. The rapid evolution of technology often outpaces existing laws. This initiative attempts to bridge that gap effectively.

The Path to Legislation 📜#

The 78 recommendations serve a specific procedural purpose. They are designed to prefigure a future project of law. This means the ideas outlined in the report will likely be translated into formal legislation in the near future.

The process involves:

  1. Submission of the report by Delaporte and Vojetta.
  2. Review by the government.
  3. Drafting of a formal bill based on the recommendations.
  4. Submission of the bill to the legislative process.

This structured approach ensures that the regulations are well-researched before becoming law. The involvement of the original authors of the 2023 law provides continuity and expertise.

Implications for the Industry 🌐#

If adopted, these regulations could significantly impact how influencers operate in France. The specific focus on live videos and donations suggests a move toward greater financial transparency. Influencers who rely on real-time engagement and direct financial contributions from their audience may face new compliance requirements.

The inclusion of artificial intelligence in the recommendations is particularly forward-looking. As AI tools become more prevalent in content creation, regulators are looking to establish rules early. This proactive stance aims to ensure ethical standards and protect consumers from potential deception.

Frequently Asked Questions

Who submitted the new report on influencer regulations?

Arthur Delaporte and Stéphane Vojetta, who were behind the 2023 'influencer law,' submitted the report.

How many recommendations are in the report?

The report contains 78 recommendations for the government.

What specific trends are being targeted by the new proposals?

The proposals target live videos, donation appeals, and the use of artificial intelligence.

Original Source

Le Figaro

Originally published

January 13, 2026 at 05:30 AM

This article has been processed by AI for improved clarity, translation, and readability. We always link to and credit the original source.

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