Choosing the Right Apple Watch: SE, Series, or Ultra?

Apple has evolved its smartwatch lineup significantly since the original launch in 2015. Today, consumers can choose from three distinct models: the Watch SE 3, the Series 11, and the Watch Ultra 3. Each device targets a different demographic, ranging from casual users to health-focused individuals and extreme athletes.

The Watch SE 3 stands out as the best option for the majority of users, offering premium features like an always-on display and 5G connectivity at a competitive price point. The Series 11 caters to those who require advanced health monitoring, including FDA-cleared hypertension notifications. Meanwhile, the Ultra 3 provides extra durability and battery life for active lifestyles. Pricing varies across retailers such as Walmart and Amazon, with discounts available on previous-generation models.

The third-generation Apple Watch SE is widely considered the best choice for most people. It offers an incredible value proposition, bridging the gap between entry-level and advanced wearables. Despite its lower price, it includes features previously reserved for higher-end models.

Key upgrades in the SE 3 include:

• An always-on display
• Fast charging capabilities
• 5G cellular connectivity
• On-device Siri processing

Powered by the improved S10 chip, the watch supports gestures like double-tap and wrist flick. It also introduces additional health features via a new wrist-temperature sensor. For users in relatively good health, the SE 3 provides essential metrics such as abnormal heart rate notifications, sleep apnea alerts, and a new Sleep Score.

While it lacks advanced sensors for EKGs or blood oxygen monitoring, and features slightly thicker bezels and shorter battery life (up to 18 hours), the SE 3 remains the top recommendation for general use.

For users where health tracking is the primary concern, the Apple Watch Series 11 offers a distinct advantage. It retains the core benefits of the SE 3 while adding specialized sensors and a larger battery.

The Series 11 is the only model of the three to feature FDA-cleared hypertension notifications. It also includes the full suite of advanced sensors required for atrial fibrillation monitoring. The battery life is extended to up to 24 hours (or 38 hours in low-power mode), which is particularly beneficial for continuous sleep tracking.

Physically, the Series 11 boasts a slimmer profile and a larger display compared to the SE 3. These aesthetic and functional improvements make it a strong recommendation for older users or anyone prioritizing a comprehensive health overview. However, consumers looking to save money should look for the Series 10, as the hardware differences between the 10 and 11 are minor, primarily consisting of 5G connectivity and a slight battery increase.

The Apple Watch Ultra 3 is designed for active lifestyles, including frequent hikers, recreational divers, and outdoor runners. While described as "overkill" for daily life, its rugged build, bright screen, and Action Button appeal to tech enthusiasts and athletes alike.

Key features of the Ultra 3 include:

• Extended battery life (up to 24 hours, 38 in low-power mode)
• Satellite connectivity for remote areas
• Enhanced durability and a siren
• Larger display with thinner bezels

The watch is available in a black model and maintains the same water resistance (up to 50 meters) and storage (64GB) as the other models. For those not requiring the absolute latest hardware, hunting for a discounted Ultra 2 is a viable option, as the upgrades to the Ultra 3 are considered minor. The primary reason to upgrade to the Ultra 3 is the new satellite connectivity feature, which offers value for those in rural areas without consistent cellular coverage.

A notable consideration for buyers in the United States is the status of the blood oxygen feature. Following a patent dispute with medical device maker Masimo, Apple initially removed the feature from new watches. The International Trade Commission ruled that the feature infringed on Masimo's patents, leading to an import ban.

However, Apple implemented a workaround in August, restoring the blood oxygen functionality via a software update to all US models. While Masimo continues legal action, the feature is currently active. It is worth noting that wearable blood oxygen tracking is generally considered supplemental; these devices cannot replace professional fingertip pulse oximeters.

Looking ahead, no new Apple Watch hardware updates are expected until the end of 2026. The next significant changes will likely arrive with watchOS 26, expected to be unveiled at the WWDC in June.