• The Russian Mercy Fund, also known as the Russian Assistance Fund, was established in the autumn of 1996.
  • Its primary purpose is to provide aid to the authors of desperate letters published in the newspaper 'Kommersant'.
  • The organization operates a verification process for these letters to ensure the validity of the requests.
  • Once verified, the letters are publicized through a wide network of media partners.

Quick Summary

The Russian Mercy Fund, formally known as the Russian Assistance Fund, was founded in the autumn of 1996. The organization was created with a specific humanitarian goal: to assist the authors of desperate letters sent to the newspaper 'Kommersant'.

To ensure the legitimacy of appeals for help, the fund implements a rigorous verification process for every letter received. Following this validation, the fund utilizes a vast media network to publicize these stories. This strategy is designed to connect those in need with potential benefactors. The reach of the fund extends across various platforms, including print, television, radio, and digital media.

Origins and Establishment

Russian Mercy Fund was officially established in the autumn of 1996. The organization was formed specifically to address the needs of individuals writing desperate pleas for help to the editorial office of the newspaper 'Kommersant'.

The fund's inception marked the beginning of a structured approach to handling charitable requests that appeared in the publication. By creating a dedicated entity, the organizers aimed to provide systematic support to those in critical situations who sought public assistance through the newspaper's platform.

Verification and Publication Process

The core operational procedure of the fund involves a strict verification process. Before any assistance is sought or publicity is granted, the organization checks the validity of the desperate letters submitted to them.

Once a letter has been verified, the fund distributes the information through a comprehensive media network. This ensures that the plea for help reaches a wide audience, increasing the likelihood of receiving aid. The distribution channels are diverse and extensive.

The primary platforms used for publication include:

  • The newspaper 'Kommersant' (print edition)
  • The official website rusfond.ru
  • The official website kommersant.ru
  • Social media networks

Broadcast and Media Reach

In addition to print and digital media, the Russian Mercy Fund utilizes traditional broadcasting channels. Verified appeals are featured in the on-air programming of the television channel «Russia 1» and the radio station «Vera».

The organization's media footprint is significant, extending well beyond its primary partners. The fund collaborates with a total of 132 different media outlets. This comprehensive network includes print publications, television channels, and internet-based media, allowing for maximum exposure of the charitable cases they support.

Conclusion

Since its founding in 1996, the Russian Mercy Fund has maintained a consistent mission to aid those in desperate need. By leveraging a massive network of 132 media outlets, including major platforms like 'Kommersant' and 'Russia 1', the organization effectively bridges the gap between those seeking help and the general public. The fund's reliance on a verified, multi-platform approach ensures that urgent appeals are heard and addressed.

Frequently Asked Questions

When was the Russian Mercy Fund established?

The fund was created in the autumn of 1996.

How does the fund publicize requests for help?

It verifies letters and publishes them in 'Kommersant', on rusfond.ru and kommersant.ru, on 'Russia 1' TV and 'Vera' radio, on social media, and across 132 other media outlets.