Quick Summary
- 1Umar Kremlev, owner of the Rolf auto dealership, is expanding his business portfolio into the agricultural sector.
- 2He has partnered with a top manager from a Turkish pesticide manufacturer to establish a new company called UNK Agro.
- 3The new venture will focus on the production of plant protection products within the Serpukhov high-tech cluster.
- 4Market analysts note that the sector faces challenges, including a surplus of products and pricing pressures on imported raw materials.
Quick Summary
Umar Kremlev, the owner of the prominent auto dealership «Рольф», is steering his business interests toward the agricultural sector. In a strategic move, he has established a new entity, «УНК Агро», to produce plant protection products.
The initiative represents a diversification of Kremlev's industrial footprint, leveraging the infrastructure of the high-tech cluster in Serpukhov. This expansion comes at a time when the Russian market for agrochemicals is undergoing significant shifts in supply and pricing dynamics.
A New Industrial Venture 🏭
The establishment of «УНК Агро» marks a significant entry into the plant protection products (PPPs) market. Kremlev did not enter this field alone; he formed the company in partnership with a top manager from a Turkish pesticide manufacturer. This collaboration brings international expertise to the Russian manufacturing landscape.
The production facilities are situated within the high-tech cluster in Serpukhov, a location chosen for its industrial capabilities. The primary focus of the new company will be the manufacturing of СЗР (средства защиты растений), or plant protection products, which are essential for modern agriculture.
Key aspects of this industrial expansion include:
- Partnership with experienced Turkish industry executives
- Utilization of existing high-tech infrastructure in Serpukhov
- Focus on domestic production of agricultural chemicals
- Diversification beyond the automotive retail sector
Market Dynamics 📉
Despite the optimism surrounding new manufacturing capacity, industry participants warn of challenging conditions ahead. The Russian market for plant protection products is currently characterized by a structural surplus. Analysts suggest this oversupply is likely to persist for a considerable period, creating a competitive environment for new entrants.
The situation is further complicated by specific pricing pressures. While the market price for finished plant protection products is falling, the cost of active substances—which are largely not produced in Russia—remains stable or high. This creates a margin squeeze for manufacturers who rely on imported raw materials.
Market participants highlight the following critical factors influencing the sector:
- Persistent oversupply of finished goods
- Declining prices for end-user products
- Stable high costs for imported active ingredients
- Limited domestic production of chemical precursors
Strategic Context 📍
This investment aligns with Kremlev's broader strategy to develop industrial assets within the Serpukhov high-tech cluster. Moving beyond his core business of auto dealership ownership, he is actively cultivating a portfolio of high-tech manufacturing ventures. The agricultural chemical sector offers a distinct growth trajectory compared to the automotive market.
The collaboration with a Turkish partner also highlights the cross-border nature of industrial investments in the region. By combining local manufacturing capabilities with foreign technical expertise, «УНК Агро» aims to capture a share of the domestic demand for crop protection solutions.
The creation of «УНК Агро» represents a calculated diversification into a sector vital to national food security, despite existing market headwinds.
Key Takeaways
The launch of «УНК Агро» signals a notable shift in the Russian industrial landscape, blending domestic investment with international partnership. While the venture promises to bolster local production capabilities, it enters a market defined by saturation and complex supply chain economics.
Observers will be watching closely to see how the new company navigates the delicate balance between production costs and market prices. The success of this venture may serve as a bellwether for future industrial diversification efforts in the region.
Frequently Asked Questions
UNK Agro was established by Umar Kremlev, the owner of the Rolf auto dealership. He partnered with a top manager from a Turkish pesticide manufacturer to create the venture.
The company will focus on the production of plant protection products (PPPs), also known as СЗР in Russian. These are chemicals used to protect crops from pests and diseases.
The manufacturing facilities are situated within the high-tech cluster in Serpukhov, Russia, which provides the industrial infrastructure for the new operation.
The market is currently characterized by a surplus of finished products and falling prices. Additionally, manufacturers face pressure from high prices for active substances that are not produced domestically in Russia.








